Why have large-capacity water cups become a new sales bonus in the water cup industry?

In the past two years,large-capacity water cups have suddenly emerged in the water cup market. Data from various e-commerce platforms show that large-capacity water cups have suddenly emerged. Why do consumers have a soft spot for large-capacity water cups? In particular, the monthly sales volume of many large-capacity water cups exceeds 80,000+. Why have large-capacity water cups become a new sales bonus in the water cup industry?

From the sales data statistics of the water cup industry, from 1998 to 2019, the sales volume of large-capacity water cups has not been bad in the past 20 years, especially between 2004 and 2006, the production volume and market sales volume of large-capacity water cups It also accounts for a large proportion of sales in the entire water cup market.

Especially in the past 10 years, the entire water cup industry has developed rapidly. With people's pursuit of material life, people's awareness of their own health has also increased. Materials have been updated many times, and manufacturers have also rapidly improved product development and updates in order to meet market demand. In 2016, the number of new product updates in the water cup market reached thousands. Due to the rich types of water cups, more and more people With more choices, the sales share of large-capacity water cups in the market has been overshadowed.

However, as the water cup market begins to enter a new development situation, factories no longer blindly develop new products for the sake of updates and iterations. In addition, the global epidemic is still spreading, and the sales performance of large-capacity water cups has been revealed again.

At the same time, the large-capacity water cup does not continue the old design, but keeps pace with the times, caters to the market demand, wants to further segment the product, and develops water cups with different functions and models according to different consumer groups and audiences, such as the development of water cups to meet the needs of sports people. The large-capacity protein powder water cup is a cute style women's large-capacity water cup developed to satisfy women's desire for beauty. The attitude of people in the market to pursue large-capacity water bottles for convenience has not changed. In addition, the product design is more reasonable, and the market has unique characteristics, which has led to the recent boom in sales of large-capacity water bottles.